OOIDA hits the ground running at MATS

| 3/17/2009

The staffs of OOIDA, Land Line Magazine and Land Line Now have hit the ground running at the Mid-America Trucking Show, and if you’re reading this, that means you have an all-access pass to exclusive news coverage.

On-the-spot coverage of MATS will appear in the “Pork Chop Diaries” blog on the Web. Click here to read the blog entries – including the first four filed before the writers even got to Louisville.

Land Line Columnist Dave Sweetman kicked off the diaries this year to inform the trucking world that he is getting back to MATS following a two-year hiatus.

“I have missed MATS, and my jonesing is about to end. I need me some trucks,” Sweetman said.

The Mid-America Trucking Show runs from Thursday to Saturday, March 19-21, at the Kentucky Fair and Exposition Center in Louisville. It’s only $5 unless you registered early for free.

Make sure to check back for new “Pork Chop Diaries” from Land Line staff and respected contributors like Bill Hudgins, Suzanne Stempinski and Paul Abelson.

You’ll get insider coverage from Land Line Magazine Managing Editor Sandi Soendker and Senior Editor Jami Jones who are on the ground to cover the latest in industry, product and people news. They are never more than a yardstick away from the latest and greatest.

As Sandi explained in her first diary entry, Howard and Pam Hart were the first to roll out of OOIDA Headquarters in the Spirit truck on Monday afternoon, followed by Ron Mermis and the NASCAR simulator. You can find them at the show at Booth 91425 outside the expo center.

Outside is also where you’ll find Land Line Now Host Mark Reddig and Staff Reporter Reed Black who are set to bring you the day’s headlines, special reports and features at 7 p.m. Eastern each day on Sirius 147 and XM 171. A repeat of the one-hour program is broadcast at 11 p.m. Eastern each day.

OOIDA’s experienced membership and marketing staffs will be stationed at MATS Booth 12108 in the North Wing and Booth 65004 in the West Wing, so stop on by to renew your OOIDA membership or to become a new member for just $25, or just to chat it up.

If you can’t make it to the show, make it a point to tune in to Land Line Now on Sirius XM or read the exclusive “Pork Chop Diaries” on the Web. Things always move at a fast pace during show week, so check in as often as you can.

Back at OOIDA Headquarters, an elite troop of friendly customer service staff and the rest of the Land Line crew will be holding down the fort, doing what they do best because, as they say, the show must go on.

– By David Tanner, staff writer