'Big Honkin' Makeover' revealed for OOIDA member Jeff Fields

| Thursday, April 13, 2006

An owner-operator from Tully, NY, has seen his 1979 Peterbilt cabover go from broken to beautiful in the past few months.

In August 2005, OOIDA member Jeff Fields won the grand prize in the CastrolTection Extra Big Honkin’ Truck Makeover contest during a public vote at the Great American Trucking Show in Dallas. The $50,000 makeover was revealed in March at the Mid-America Trucking Show in Louisville, KY.

Fields’ Pete received an internal, external and communications makeover package customized by the infamous “Chrome Shop Mafia,” the big rig truck mechanics and stars of the Country Music Television series “Trick My Truck.”

The new-and-improved truck features a retro paint scheme, reminiscent of its model year, 1979. The renovation also incorporates products from Airtabs, Alcoa Wheel Products, Continental Tire North America, Grote Industries, Info Track, National Seating Company, Pana-Pacific and Sirius Satellite Radio, including everything from new upholstery and electronics to wheels and chrome.

“The Big Honkin’ Truck Makeover is our way of celebrating trucks with our customers,” said Ian Zaslansky, director of marketing for Castrol, in a press release. “Trucks are critical to owner-operators, and they work hard to keep improving their trucks by using the best products.”

Before-and-after photos of Jeff’s truck can be viewed at http://www.castrol.com/castrol/multipleimagearticle.do?categoryId=9002197&contentId=7016591.

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