Sirius to rename trucking channel to Road Dog Trucking

| Friday, March 17, 2006

Sirius Satellite Radio is planning to rename The Trucking Network, found on its Channel 147, to Road Dog Trucking, at the Mid-America Trucking Show in Louisville, KY, March 23-25.

According to the Sirius Web site, the revamped channel’s programming will include the following content. All times are Eastern Standard Time:

  • Carl P. Mayfield – scheduled for weekdays from 4 to 8 p.m. – this show features Mayfield, who spent 25 years on-air at WKDF-FM in Nashville. He has won broadcasting awards from the Academy of Country Music and the Country Music Association, and was the Billboard Album Rock Personality of the Year. Mayfield is noted for creating the character Bubba Skynyrd – a Harley-Davidson-riding redneck who lives in Freebird Trailer Park – and other members of his imaginary “P-Team.”
  • “Blue Collar Comedy” – scheduled for weekdays from 8 p.m. to 1 a.m. – will include Jeff Foxworthy, Larry the Cable Guy, Bill Engvall, Kathleen Madigan, Lisa Lampanelli and Ralphie May. Calls and requests from professional drivers will be taken during the program.
  • “Freewheelin’ ” – scheduled for weekdays from 11 a.m. to 2 p.m. – isa program in which professional drivers talk openly among friends and colleagues, and also where some of the stars who visit Sirius daily can talk directly to truckers. The program is co-hosted and produced by broadcaster and journalist Meredith Ochs, and co-hosted and produced by Chris Tsakis.
  • “Hammerdown Radio with DJ RigRocker” – scheduled for weekdays from 2 to 4 p.m. – is a two-hour block of road music, presented by Road Dog Trucking program director Jeremy Tepper.
  • “Trucking News and Interstate Alerts” – scheduled twice an hour from 11 a.m. to 1 a.m. – will include reports on the trucking industry as well as covering roadwork and delays affecting truck drivers. The reports are provided by veteran trucking journalist Evan Lockridge, who has won multiple American Business Media awards for his trucking industry reports.
  • “The Open Road Café” – scheduled for weekdays from 6 to 11 a.m. with encores scheduled to air at 8 p.m. – features hosts Mark Willis and Elizabeth Walsh with coverage of domestic, international and trucking industry news and interviews with industry leaders.
  • “Midnight Trucking Radio Network Program” – scheduled for weekdays from 1 to 6 a.m. – is an overnight talk program that includes call-ins from listeners and is hosted by Joe Kelley and Eric Harley. It is designed to be a national clearinghouse of information, thoughts and opinions of the American truck driver.

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