Amber Alerts making move to Qualcomm, trucks

| Friday, March 10, 2006

In a plan to help increase the likelihood of recovering abducted children, Qualcomm Inc. announced Thursday, March 9, that it is partnering with the National Center for Missing & Exploited Children to create the Amber Alert Highway Network.

Through the network, Qualcomm will redistribute Amber Alerts directly to truck drivers, significantly broadening the audience of those who can watch for abducted children.

“Qualcomm is proud to use our satellite-based mobile communications and location-based services to work with NCMEC, trucking companies and their drivers across the country to help locate abducted children,” said Joan Waltman, president of Qualcomm Wireless Business Solutions, in a press release. “We encourage fleets to learn more and join the Amber Alert Highway Network so that even more of America’s professional truck drivers can participate.”

Initial members of the Amber Alert Highway Network include Wal-Mart; Tyson Foods Inc.; Cornhusker Motor Lines Inc.; Distribution Technologies Inc.; G&P Trucking; U.S. Xpress Enterprises Inc.; Pottles Transportation Inc.; and Grammer Industries Inc.

For more information about the Amber Alert Highway Network and instructions to enroll, visit qualcomm.com/qwbs, or call 1-800-348-7227.

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