Wisconsin Gov. Jim Doyle has signed a bill into law lowering the price
of fuel in the state when it is paid for with cash or check.
Sponsored by Sen. David Zien, R-Eau Claire, the bill eliminates a
mandatory surcharge of 3 percent that retailers, including fuel retailers, must
charge on every purchase, regardless of the form of payment, in order to
provide credit card payment methods at their stores.
The charges only apply to cards from outside credit and debit
companies, not to fuel cards or other programs affiliated with a specific
Zien said it’s unfair for cash-paying customers of fuel and other
merchandise to pay the same as others since a portion of those prices originate
from credit and debit card transaction costs.
“Allowing cash for gas, benefits gas station owners and their
customers,” Zien said in a written statement. Lower costs for gas retailers
enable them to pass on those savings to consumers, he said.
The new law, previously SB180, brings
in line with federal rules, which
already allow the discounts.